About

Founded by James Wilson and Morgan Fereday, Fereday Studio is a UK-based label creating one-of-a-kind garments, reworked clothing, and sustainable kits for visible mending.

Their work champions timeless design, individuality, and the power of handmade fashion in a fast-fashion world.

Fereday is a small, passion-fueled brand.

Morgan trained in fashion design and spent years working in wedding dress making before we decided to create Fereday together.

Everything we make is rooted in slow fashion, promoting individuality and creativity, and standing against the fast-fashion culture.